Pierre Crucifix
Energy Product & GTM Lead
Engineers overcomplicate.Marketers oversimplify.I connect the two.
Selected Commercial Impact
Engineer and Economist
As an Engineer-Economist, I navigate both technical complexity and commercial reality like very few people can.Having worked on 15+ B2B energy-tech products so far, I partner with growing companies (20 to 200 people) that have built brilliant technology but struggle to maximize its value.Aligning Product, Marketing, and Sales, I design Unified GTM systems built on clear positioning, value-based pricing, and optimized sales processes.Thanks to these better foundations, my clients close faster, price higher, and simply scale better.
StratPower Canvas
Tired of seeing too many great tools go unused because they're too heavy or just disconnected from the reality of energy-tech scale-ups, I created the StratPower Canvas.The StratPower Canvas focuses on the five questions that actually drive commercial success in B2B energy-tech.Simple enough to sketch together. Clear enough to share with anyone: collaborators, board or investors.
Still facing GTM challenges?
Some teams use the StratPower Canvas, find clarity, and move forward on their own.Others hit a wall, or just want expert hands on it from day one. That's where I come in.